Art & Copy FIlm Screening and Panel Discussion

Tonight students, industry and guests came out full force to watch the gripping documentary Art & Copy. Over 200 guests came to see the screening of the film about the advertising industry and listen to industry gurus.

Jimmy Greenway, producer of Art & Copy, Joseph Banuelos (Amorviejo Design), Jon Gothald (DGWB), Dan Wayland (Broadcom), Ron Leland (Reallife Branding) and Kathleen Kaiser (Pencilbox Studios) were apart of a panel discussion and Q & A about the advertising and creative industry.

Some advice given to Art Institute of California - Orange County students included, "take the job with the best company that will give you the most experience."

The Artists' Alphabet #1: The Great

A is for artist.

A is for alphabet.

A is for “The Artists’ Alphabet #1: The Great Recession”.

This project brings together eight artists to explore the theme of the Great Recession using the structure of an alphabet.

The idea is simple: each of the participating artists creates a piece of art for a letter in the alphabet. All 26 pieces are then combined into a book. The concept for this initial project is "The Great Recession" - responses, strategies, concerns, and thoughts related to the current economic meltdown. Anything from hope to panic to pragmatic advice to feelings of hope and liberation.
The group exhibition features the actual artworks created for the book, as well as the published book project.

Opening Reception:
Sunday, November 8, 2009 from 4:00 PM to 7:00 PM

Project_210
2888 East Walnut St. #10
Pasadena, CA 91107
Map & Directions

Show Dates: 11-05-09 through 11-28-09
Gallery Hours: 12:00 PM - 5:00 PM, Thursday through Saturday, and by appointment
Phone: 323-225-2229

Additional Information:
Check out the book.
Project_210: www.project210.org
Powder Room Projects: www.powderroomprojects.com
This is the inaugural project for Powder Room Projects, established in Spring 2009 by D. Jean Hester as an accessible, flexible, small-scale, intimate, and sustainable creative base that will encourage collaboration and exchange amongst artists.

About Project_210
Project_210 works to increase the visibility of accomplished artists through dynamic exhibitions of their work and by providing fertile community interaction–with each other and the general public. Giving attention to the diverse cross-section of artists working today, Project_210 maintains a philosophy of inclusion: with no limits placed on media. Artists with very divergent practices have the opportunity to exhibit their work, while the community benefits through attending talks, workshops, and presentations related to the exhibitions. Project_210 is a collaboration of artists Quinton Bemiller and Chuck Feesago.
Gallery hours are 12pm – 5pm Thursday through Saturday or by appointment.

Project_210
2888 East Walnut St. #10
Pasadena, CA 91107
323-225-2229

Mike Tracy Exhibits his Art @ Brewery ArtWalk

Mike Tracy, Media Arts & Animation instructor at The Art Institute of California – Orange County will be showing is artwork at Brewery ArtWalk on Saturday and Sunday, October 24 and 25. Be sure to stop by and check out his artwork.

Surfrider Foundation Selects Graphic Design Student’s Work as 25th Anniversary Logo

When Jeremy Godinez walked into his Design Team I class last fall, he had no idea that one of his designs would be seen on t-shirts and sweatshirts and sold all over the world.

The Surfrider Foundation partnered with the class through The Art Institute of California – Orange County Community Arts Resource Exchange program (CARE). Through CARE, students are paired with nonprofit clients to provide pro bono design services and gain real world experience. Students were asked to design a logo for Surfrider’s 25th anniversary.

“When I saw that there was a chance to design the Surfrider Foundation logo, I knew that was the project I wanted to land,” said Jeremy. “Surfrider liked the initial concept I pitched and then I spent 13 weeks refining it.”

Jeremy had to compete against his fellow classmates for the chance to design the logo. This type of healthy competition is designed to replicate the real world experience of preparing a proposal to win a new client.

“Nothing feels better than knowing your design is appreciated, especially when it is being sold as a limited edition apparel and print graphic,” said Jeremy, who graduated with his bachelor’s degree in Graphic Design in Spring 2009. “This assignment was the key reason I landed the job I have today and the experience of seeing my work published for the very first time is something I’ll never forget.”

Students, if you’ve had a great experience with the clients you’ve worked with in Design Team I or Design Team II, please contact Tricia Cook at tcook@aii.edu to share your story.

Nonprofit organizations interested in applying for pro bono design work can learn more about the CARE program here.

Graphic Design Students Donate Their Time and Talent

Art Institute of California – Orange County Graphic Design Students gave up a few hours of their weekend on September 26-27 to help get kids excited about science by helping them make their own skateboard.

The nonprofit organization that developed this program is CreateASkate and the event was part of South Coast Plaza’s annual Festival of Children celebration which takes place every weekend in September.

Over 100 elementary school children signed up to decorate a skateboard and the Graphic Design students were there to provide tips on color combinations or just to help fill in a pattern.

Check out footage of the Graphic Design students decorating their own boards or visit our Facebook fan page to see more photos.

Culinary Arts Instructor Donates His Skills in the Annual Signature Chefs Auction

On Thursday, October 15, Chef Corey Vuu will be one of the featured guests at the Orange County March of Dimes annual Signature Chefs Auction. Chef Vuu, a Culinary Arts instructor at The International Culinary School at The Art Institute of California – Orange County, will prepare two signature dishes. Guests can enter the auction for the chance to have Chef Vuu cook for them at their homes.

Check out the March of Dimes Web site for more information.

Media Arts & Animation Alumnus Returns to Help Students with Their Portfolios

Not every student who graduates from The Art Institute of California – Orange County dreams of coming back to teach, but many alumni are open to stopping by occasionally to share a few words of wisdom with current students.

During summer quarter, Felix Urquiza, who graduated with his bachelor’s degree in Media Arts & Animation in 2007, hosted a lighting workshop for current Media Arts & Animation and Visual Effects & Motion Graphics students.

Felix works as a 3D visual effects artist at Hydraulx, the visual effects studio that has worked on such films as The Curious Case of Benjamin Button, Wolverine and the soon to be released 2012.

After showing the students a demo of the studio’s work, Felix spent a few hours walking the students through several rendering and lighting techniques. He also took the time to look over individual student work and offer pointers.

Workshops like these offer alumni a chance to give back to the school, and current students get to see what they can accomplish after graduation. Alumni interested in contributing to a workshop are encouraged to get in touch with their academic program director.

What to Wear Fashion Workshop Featured in OC Register Style Blog

Candice Shih from the Orange County Register came to The Art Institute of California - Orange County for the What to Wear fashion workshop on Wednesday, September 30. She wrote a great post on some of the tips the designers and stylist shared. Check out her blog, Style Binge, for more photos from the event and other great fashion news.

Fashion Academic Director Featured on Fox 11 News

Fashion Design And Fashion Marketing & Management Academic Director Mary Ann Gale was featured on the Fox 11 10 o'clock news on Wednesday, October 7. The interview was filmed at The Art Institute of California - Orange County sewing lab. She shared tips on how to shop for clothes that will last.

Graphic Design Students Featured on KTLA

Allie MacKay from the KTLA morning show stopped by The Art Institute of California - Orange County to talk about an event for CreateASkate that our Graphic Design students were volunteering at. Special thanks to our students from AiGA who were with us by 4:30 a.m. that morning and still had the energy to be creative and decorate skateboards.

Graphic Design Students
Katie Williams
Mark Edwards
Jessie Arvizu
Anthony Vallejos
Larry Gonzalez
Joey Lopez

Three different segments aired. Click on the times below to watch all of them.
7 a.m.
6 a.m.
5 a.m.

Advertising and Graphic Design Students Visited by Saatchi & Saatchi Creative Director

On August 26, Art Institute of California – Orange County Advertising and Graphic Design students had the opportunity to meet award-winning Saatchi & Saatchi creative director, Andrew Christou. Christou’s most recent work includes the Toyota Prius campaign that can be seen in print, television, the internet and outdoors.

“I was so intrigued with the concept and execution of the Prius ad campaign that I had to find out who was responsible for its creation and how ideas like this evolve,” said Advertising and Graphic Design Academic Director Catherine Stickel. “I reached out to Andrew and he was happy to come share his expertise with our students.”

Chistou spent several hours with the students discussing his career in advertising, the clients he has worked with, and what it takes to make it in the industry. He also showed samples of work he had done with clients like Pepsi, Nike, Coca Cola and Reebok.

During the Q&A segment, he eagerly fielded questions from the students. Here are some highlights:
· It takes commitment and passion for the creative process to make it in advertising.
· Having an understanding of the importance of branding and a compelling story behind a campaign helps the consumer to connect with the product/company.

“I can’t wait to see what Andrew and his team come up with next," Stickel said. "The students and I will be happy to welcome him back next year.”

Alumni Success: Ryan DePaola

Associate of Science – Graphic Design
Spring 2009
Art Director – Focustribe Studios

“Give me a venue for creativity and I will knock your socks off.”

It’s this type of confidence that helped Graphic Design alumnus Ryan DePaola land the title of art director at Focustribe Studios.

“My work set me apart from my classmates but so did my networking, “ Ryan said. “I told everyone I met that I was a ‘creative designer’ and not an ‘in the box’ designer.”

Ryan met Focustribe Studios at the Portfolio Show and his interview went so well that they hired him on the spot.

“The Graphic Design program gave me the tools I needed to be successful,” Ryan said. “It helped me understand the difference between strong and weak design.”

On any given day, Ryan could be designing work for a children’s hospital or for a mixed martial arts company. The variety helps him keep his edge as a designer.

“From the moment I get in the office until I leave, my plate is full of design,” Ryan said. His advice to students: “Don’t be lazy. If you give everything you’ve got, you’ll come out on top.”

Alumni Success: Lauren Mohns

Bachelor of Science – Interior Design
September 2007
Interior Designer – Westgroup Designs

What was once Lauren Mohn’s least favorite subject is now her specialty. Lauren works as an interior designer at Westgroup Designs where she is considered the expert at space planning.

“Space planning is like working on a puzzle,” Lauren said. “It is challenging at times but so rewarding when you can make it work in an efficient yet creatively designed matter.”

Lauren felt that the Interior Design program at The Art Institute of California – Orange County has helped her be successful by giving her a solid foundation on which to continue to build her skill set.

“There is no way that school can prepare you 100% for the real world but my program gave me a little taste of everything I might encounter in my career,” Lauren said. “So far I haven’t had to do anything that I hadn’t at least heard about, but I am still learning from the experts I work with everyday.”

Even though Lauren is still learning all she can, Westgroup recognized her talent when she presented at the graduate portfolio show.

“My portfolio gave a strong sense of my design style and it happened to match theirs,” Lauren said. “It’s hard for an employer to look at your projects individually to determine if you are a right fit for them but they can get a feel for your sense of style by the overall presentation.”

Aside from developing technical skills, Lauren also learned the importance of completing internships while still in school. She said her internship helped her appreciate the skills she was learning in class because it became clear how they applied to the real world.

“My internship helped me realize what direction I wanted to take with my design career,” Lauren said. “I enjoyed residential design but realized that commercial design experience makes it easier to move from one firm to another.”

Alumni Success: Damon Martinez

Bachelor of Science – Media Arts & Animation
Winter 2008
Dimensionalist – In-Three

Media Arts & Animation alumnus Damon Martinez was meeting with his Career Services advisor when a lead came through with In-Three, a company that specializes in transforming 2-D films into 3-D. After he interviewed, In-Three offered Damon a job on a trial basis and eventually a full-time job.

“The Media Arts & Animation program taught me how film works but my demo reel showed them what I could do with images,” Damon said. “One of my scenes showed several images that had to be cut, color corrected and manipulated in a way that still blended together. It’s very similar to the type of work I do now.”

As a dimensionalist and occluded surface reconstruction painter, Damon corrects mistakes in the frames and puts back elements that were taken out during the earlier part of the editing process. He relies on the skills he learned in school to get the job done: frame rates, pixilation and image manipulation.

His favorite project is still in the works so he can’t talk about it yet, but he had this advice to share with students, “People may try to talk you out your passion but if you are dedicated to your niche, you can find a way to get paid for it.”

Fashion Experts Share Tips on Enhancing Personal Style and Smart Shopping

The What to Wear Workshop hosted by The Art Institute of California – Orange County is open to the public and there is no cost to attend.

Just because budgets are tighter doesn’t mean a well-stocked closet and enviable wardrobe are out of reach. On Wednesday, September 30, The Art Institute of California – Orange County Fashion program presents the What to Wear workshop. Fashion experts will share tips on transforming runway-inspired styles into wearable looks and how to shop for figure-flattering styles while staying within a budget.

“People often wonder how to achieve a look they’ve seen in a magazine at a price they can manage,” said Mary Ann Gale, Fashion Design and Fashion Marketing & Management academic director. “We wanted to offer the community a chance to take advantage of the industry resources we’re able to share with our Fashion students.”

The What to Wear Workshop will be lead by stylist Adria Heath and designers Eva Franco and Ari Sheuhmelian. The three panelists have each trained internationally and both designers’ clothing can be found in the US and abroad.

Advanced registration is recommended, as space is limited. Check-in for the What to Wear Workshop begins at 5:30 p.m. and the workshop runs from 6 p.m. – 9 p.m. There is no cost to attend. For more information on the panel or to RSVP, please visit aifashiontalks.com.

Media Contacts
Tricia Cook at tcook@aii.edu or 714.338.1303
Veronica Orozco at vorozco@aii.edu or 714.830.0221

Culinary Students Present an “Evening with Julia Child”

Inspired by the woman who brought French cooking into American kitchens, senior-level Culinary students at The International Culinary School at The Art Institute of California – Orange County will host an “Evening with Julia Child” on Thursday, September 17.

This special event coincides with OC Restaurant Week, sponsored by the Orange County Restaurant Association. Guests will enjoy a five-course prix-fixe menu for only $20. All gratuities go to the scholarship fund established for Culinary students.

“The students developed a menu that was inspired by recipes from Julia’s various cookbooks,” said Culinary Arts Instructor Brandy McKay. “The students have added their own touches to these classic recipes and are eager to pay tribute to this culinary legend.”

“An Evening with Julia” is being produced by Culinary Management students in the Senior Practicum class. The objective of the class is to learn how to plan and execute public functions and learn the skills needed to open their own restaurant.

50 Forks restaurant will also be participating in Restaurant Week and is offering a three-course lunch menu for only $10. Call 714.429.0918 for restaurant hours and reservations.

For more information on OC Restaurant Week or to see complete menus, go to OCRestaurantWeek.com.

Media Contacts
Tricia Cook at tcook@aii.edu or 714.338.1303
Veronica Orozco at vorozco@aii.edu or 714.830.0221

Teens with a Passion for Fashion Can Compete for the Chance to Earn Scholarships

The Art Institute of California – Orange County is now accepting submissions for the Passion for Fashion scholarship competition

High school seniors that see a fashion career in their futures have the chance to compete for a full-tuition scholarship to study Fashion Design or Fashion Marketing & Management at The Art Institute of California – Orange County.

The Passion for Fashion Competition was created to encourage and reward young fashion talent. Two grand prize winners will be selected to receive a full tuition scholarship to study at a participating Art Institutes school. One winner will be selected from each of the following categories: (i) Fashion Design and (ii) Fashion Marketing & Merchandising and Retail Management.

“Many students have raw talent and a full tuition scholarship could help them learn the skills they need to pursue a career in fashion,” said Mary Ann Gale, Fashion Design and Fashion Marketing & Management Academic Director. “Seniors about to graduate have grown up watching reality shows like Project Runway and this competition is their opportunity to see how they match up against their peers.”

In addition to a full tuition scholarship, the grand prize winner in each category, in partnership with Seventeen Magazine, also receives a trip to New York City to attend a Fashion Week show, attends a "meet and greet" at Seventeen Magazine's offices, lunches with a Seventeen Magazine Style Pro and receives a $500 shopping spree.

Students are required to create an original evening wear design for the Fashion Design category or an original Fashion Marketing, Merchandising and Retail Management plan for the corresponding category.

To be eligible, students must be set to graduate high school in 2010, complete an Entry & Release Form, have a minimum cumulative GPA of 2.0, write a short essay describing their interest in fashion and submit a finished, originally designed evening wear garment and process book for the Fashion Design category or a create a product or plan for the Fashion Marketing & Merchandising and Retail Management category.

The deadline to submit entries to The Art Institute of California – Orange County is Friday, November 20, 2009. For complete rules and entry requirements of The Art Institutes Passion for Fashion Competition, visit www.artinstitutes.edu/passionforfashion or contact Veronica Orozco at 714.830.0221 or vorozco@aii.edu.

Media Contacts
Tricia Cook, tcook@aii.edu or 714.338.1303
Veronica Orozco, vorozco@aii.edu or 714.830.0221

Alumni Success: Hayley Kohler

Bachelor of Science – Media Arts & Animation
December 2008
Storyboard Artist – Omation Studios

The most common advice offered to students is to build relationships with fellow students because they could be helpful in a future job search. For Media Arts & Animation alumna Hayley Kohler, this came true much earlier than expected.

“The lead storyboard artist from Omation Studios walked around the portfolio show asking students who the storyboard artist was and everyone pointed him in my direction,” Hayley said. “After the show, I was called to do a storyboard test and was offered the job.”

Hayley feels her experience at The Art Institute of California – Orange County has helped her be successful in her new career.

“My film, editing and storyboarding classes taught me the language and mechanics used in the industry,” Hayley said. “I learned to work as part of a team in a fast-paced setting through my portfolio and production classes.”

Currently Hayley is working on the animated series, Planet Sheen. Her multitasking skills are being put to the test as she must work on two to three episodes at once.

“As I am working on the thumbnails for an upcoming episode, I am also revising and cleaning a previous episode’s storyboards,” Hayley said. “My favorite episode so far is the one that features a character whose name I pitched to the executive producer.”

One of Hayley’s instructor’s offered the following advice and it is a message that has stuck with her: “You have to prove yourself everyday and learn something everyday.”

Her own advice to students is to never give up on their dreams so they’ll never lose sight of their goals.

Orange County Interior Design Program Receives CIDA Accreditation

The Council for Interior Design Accreditation awarded The Art Institute of California – Orange County its highest level of accreditation

The Art Institute of California – Orange County Interior Design program has been recognized by the Council for Interior Design Accreditation (CIDA) for having met their high standards of post-secondary interior design education. CIDA awarded the school a six-year accreditation, which is the maximum amount a program can receive.

“CIDA is recognized as the authority in Interior Design education by the industry,” said Interior Design academic director Ronni Whitman. “Receiving this accreditation reinforces the industry-specific curriculum we’ve always provided our students.”

Accreditation requires an extensive review process that involves self-evaluation by the program applying for accreditation, a site visit from a team of trained evaluators and a review from a six-member accreditation commission.

According to the CIDA Web site, “Accreditation promotes achievement of high academic standards while making education more responsive to student and societal needs.”

The goal of CIDA is to set high standards for interior design education in order to contribute to the advanced professionalism of the interior design field.

“The Art Institute of California – Orange County and CIDA share the common goal of preparing students for entry-level employment,” said Dean of Academic Affairs, Melinda Lester. “This accreditation can give our students a competitive advantage as they prepare to enter the workforce and adds another level of achievement for our well-established Interior Design program.”

Media Contacts
Tricia Cook at tcook@aii.edu or 714.338.1303
Veronica Orozco at vorozco@aii.edu or 714.830.0221

Alumni Success: Sandra Chavez

Bachelor of Science – Graphic Design
Summer 2008
Graphic Designer – PartnerPeople

Designing a package for class is one thing; designing a package that will one day be in someone’s home is what Sandra Chavez, The Art Institute of California – Orange County Graphic Design alumna, is working on now.

Before she joined PartnerPeople as a graphic designer, Sandra learned to become a better designer through classroom critiques.

“I know how to take criticism in a positive way and how to effectively communicate my creative process,” Sandra said. “People want to know the story behind your creation.”

In addition to her communication skills, Sandra credits her diverse portfolio with helping her land her job.

“Whether it’s a potential employer or a new client, your portfolio should be entertaining and make the viewer want to see more,” Sandra said. “Your portfolio is also a reflection of you as a person and demonstrates what you care about and how you perceive things.”

Currently, Sandra is working on a new package design for a company that produces digital display and presentation equipment. Her concept was so well-liked by the client that they decided to rebrand based on Sandra’s design. She will soon see her work on store shelves.

Sandra admits that graphic design is a fun field to work in but it still involves hard work. Her advice to students is to take in as much information as possible while in school and to respect fellow classmates.

“Network with students from different programs because one day they may be the ones to decide whether you get a job or not,” Sandra said. “Oh, and don’t forget to backup your files – especially during finals week!”

Alumni Success: Joseph Reynoso

Bachelor of Science – Advertising
Fall 2008
Art Director – Innocean Worldwide

While the rest of the world is busy playing with Facebook applications, Art Institute of California – Orange County Advertising alumnus Joseph Reynoso is developing new ones.

Joseph is an art director at Innocean Worldwide where his projects also include TV and outdoor advertising. He credits a well-rounded education with helping him secure his first job out of school.

“I gained experience in Web design, photography, advertising and some film work through my classes,” Joseph said. “It showed my employer that I could think laterally across all mediums.

His most recent project was developing a Facebook application that allowed users to share their favorite hometown hot spots with people across the country.

“The Rediscover America app features a map of North America where people share the location and photos of their favorite local finds,” said Joseph. “People can share the local secrets of their own city or let everyone know about a place discovered while traveling.”

Although he already has a title many students aspire to obtain, Joseph does not yet consider himself an expert. He feels grateful to the senior level people around him that are willing to share their expertise.

“No matter how well you do in school, don’t let it go to your head,” Joseph said. “Be friendly. You will be working with the same people that you see walking down the halls.”

Industrial Design Students Show There is Art in Science

Industrial Design students presented three animatronic characters at the Discovery Science Center during the Robots & Us exhibit.

From left to right: German Gutierrez, Jackie Cress, Eric Bye, Brian Choo, Hansen Linek, Gordon Richins

On Saturday, August 8, five Art Institute of California – Orange County Industrial Design Students presented work from their Theatrical Effects and Props class to an audience of approximately 20 at the Discovery Science Center in Santa Ana.

The students were invited as part of the Robots & Us exhibit that runs through September 23. While the exhibit aims to explore how building artificial life can help in understanding the real thing, the students’ work demonstrated the fun ways in which robot technology can be used.

Instructor Gordon Richins provided a brief explanation of the Industrial Design program and an overview of the students’ assignment to start the presentation. Then each student briefly described their design process to the audience and guests were invited on stage afterwards to get a closer look at the students’ work.

Culinary Student Goes the Extra Mile on Class Assignment

An Art Institute of California – Orange County student organized a canned food drive and cooking lesson for emancipated youth from Olive Crest

For some students, a homework assignment ends as soon as they receive their grade, but for Deborah Gillespie, a Culinary Management student at The Art Institute of California – Orange County, it was just the beginning.

Gillespie’s initial assignment was to develop a weekly menu plan for Olive Crest at-risk youth emancipated from the system now living on their own. Gillespie took it a step further and organized a food drive and cooking workshop.

“When I was working on the menus, I realized that the recipes needed to appeal to the kids visually,” Gillespie said. “I thought if we could get the food donated, I could work with the culinary department to bring the kids to the school kitchens and bring the menus to life.”

Just four weeks after placing collection bins all over the school, Gillespie was able to deliver six full boxes of canned food to Olive Crest.

“As word began to spread about what we were doing, students started asking what else they could do,” Gillespie said. “Once I knew there was volunteer interest, I worked with the culinary academic director, Chef Daniel Mattos, to coordinate the cooking workshop.”

She knew she had her work cut out for her when she realized the workshop would take place during finals week but she was able to recruit four other students and one alumnus. On Friday, June 12, a group of teens from Olive Crest came to The Art Institute of California – Orange County to receive hands on training from the students and instructor Chef Larry Milner.

“The goal of this workshop was to teach the kids not only a few recipes but also to help them gain some life skills,” Gillespie said. “We also thought it would be great if it sparked their interest in culinary arts.”

Dressed in professional chef coats, the Olive Crest kids spent the evening learning how to cook one of three chicken dishes and how to plant and grow their own herbs. The group enjoyed their homemade meal together and everyone went home with some basic kitchen utensils and a copy of the recipes they’d learned to make.

“Getting to work with the culinary students in a professional kitchen was a tremendous experience for these kids,” said Tamara Koch, Community Involvement Manager for Olive Crest. “The chef coats were a huge hit and everyone wanted to know when they could do it again.”

Due to the success of the first workshop, The Art Institute of California – Orange County will be hosting another group from Olive Crest on Friday, September 11.

“As an instructor, I’m proud to watch my students develop as future chefs,” said Chef Milner. “It is even better to watch them use the skills they learned in the classroom to do something for the community.”

Student volunteers:
Angel Esparza, alumnus
Ben Nichols
Kay Dupaloa
Mallory Saunders
Oscar Villanueva

Media Contacts
Tricia Cook at tcook@aii.edu or 714.338.1303
Veronica Orozco at vorozco@aii.edu or 714.830.0221

City of Orange College Student Earns $5,000 Tuition Scholarship in Hurley Design Competition

Candice Winer designed three articles of clothing that could be transformed into several different outfits

Candice Winer, an Industrial Design student at The Art Institute of California – Orange County, may be interested in a career in consumer design but her venture into the world of fashion paid off. Winer’s innovative clothing designs earned her a $5,000 tuition scholarship in the Hurley Design competition.

Current and incoming students across all programs were challenged to design a three-piece outfit that could take a person from zip lining through the jungle, surfing in the ocean to wandering a busy market on the island of Bali. The pieces would need to be sturdy and versatile enough to endure a month-long stay.

“She was very resourceful with her designs and each look had a unique twist,” said Catherine Redmond, a designer at Hurley who judged the competition. “The style was contemporary and crossed age groups so a lot of people could wear it.”

The base of Winer’s winning outfit was the reversible bikini that with two simple snaps could become a monokini. The second piece was a wrap made of wrinkle free fabric and could be used as a head scarf, hooked onto the swimsuit to create a dress or tied around the waste and used as a sarong. The final piece of the outfit was a pair of adjustable length shorts that could be tied to fit any occasion.

So is Winer considering a switch to the Fashion Design program?

"I enjoy fashion but I'd like to come up with ideas that can apply to all facets of design, from clothing to architecture."

The Art Institute of California – Orange County partners with industry leaders like Hurley to bring students real world work experience and scholarship opportunities. To learn more about the programs and scholarships offered at The Art Institute of California – Orange County, go to www.artinstitutes.edu/orangecounty.

Media Contacts

Tricia Cook, 714.338.1303 or tcook@aii.edu

Veronica Orozco, 714.830.0221 or vorozco@aii.edu

Summer Quarter 2009 Student Clubs

This summer, Art Institute of California – Orange County students across all programs of study have several ways to get involved with their fellow students. There are 12 different student clubs including one for fashion, photography and even gardening. Below is a brief description of each club that is active this quarter. For more information on meetings and events, or to learn how to start a club, stop by the Student Affairs department in C207.

Ai Storytellers: open to all students
This club is for anyone interested in creative writing.

AIGA, the professional association for design: Graphic Design students
AIGA is dedicated to helping students be successful at every stage of their career.

American Society for Interior Designers (ASID): Interior Design students
The student chapter of the national organization connects members with industry professionals specializing in residential interior design.

Developing Programmers Society: Visual & Game Programming students
A club dedicated to furthering knowledge and opportunities for programming students.

Emerging Green Builders: open to all students
The student chapter of The Emerging Green Builders of Orange County is interested in learning and discussing trends in green building practices.

Fashion Elite: Fashion Design and Fashion Marketing & Management students
Dedicated to creating mentorship programs for students in either Fashion program.

Gardening Club: open to all students
Get hands on experience with planting and harvesting organic food by working on the school’s garden and learning from guest speakers and special field trips.

Industrial Design Student Association (IDSA): Industrial Design students
Club organizes workshops to help students improve the skills needed to become professional designers and provides members access to nationwide resources.

Photography Club: open to all students
Anyone interested in learning digital photography techniques is invited to join this club.

Righteous Animation Club: open to all students
This club is for students interested in learning more about animation history and trends or for those looking for tip on creating a quality portfolio and demo reel.

Student Activity Club: open to all students
Students are invited to work with Student Affairs to develop, plan and implement student activities that help strengthen the school community.

Alumni Success Story: Gerardo Granados

Bachelor of Science – Culinary Management, Summer 2008
Lead Cook - Casa De Las Campanas

Catering for high profile events like the Grammy’s, Emmy’s and Oscar’s is a dream job for any aspiring chef and Gerardo Granados was lucky enough to have the opportunity to do so a year before he graduated from The Art Institute of California – Orange County.

Before working star-studded events at Wolfgang Puck Catering, Gerardo began his culinary education at a community college but wasn’t sure it was the right career for him until one of his instructors inspired him to further his education.

“At The Art Institute of California – Orange County, I learned that food can be turned into a masterpiece,” Gerardo said. “The Culinary Management program taught me the fundamentals of cooking, how to multitask and how to work with others.”

To put his culinary skills to the test, Gerardo took jobs that would reinforce the techniques he was learning in class. During his first year of school, he worked in a Dana Point retirement home that provided its residents fine dining. Gerardo worked his way up from bus boy to lead cook in a year and a half.

“During my second year of school, I wanted to test my cooking skills so I headed to Hollywood and worked with Wolfgang Puck Catering,” Gerardo said. “Cooking for celebrities was a great experience but I still wanted to push myself more.”

His next challenge took him to a retirement home in San Diego where Gerardo’s goal was to turn around their kitchen. He is currently working with the cooks to teach them unfamiliar techniques and how to combine flavors and put “more love” into what they do.

“This is not my final destination in my career but just one of my culinary cooking stops,” Gerardo said.

A typical day for Gerardo includes checking in with the sous chef to confirm the menu and preparing both kitchens with all necessary ingredients. Before dinner is served, he explains the entrée’s ingredients to the wait staff. The shift ends when the kitchen is as clean as it was before dinner service.

“I don’t consider cooking a job because it is something I love to do,” Gerardo said, “but I always keep my eyes open and try to learn from others.”

Keep an eye out for regular updates on the success of our graduates. If you'd like to be featured on the blog or school Web site, contact Career Services.

50 Forks Summer Menu

50 Forks is open for lunch Monday - Wednesday from 11 a.m. - 1 p.m. through September 23. Click on the title above to see a version of the menu you can print or save.

High School Students Roll Up their Sleeves for the Red Cross at Summer Studio 2009

Nearly 100 high school students invaded The Art Institute of California – Orange County from June 23- June 26 to see if they had what it takes to be a fashion, media, design or culinary student.

The Summer Studio program gives teens a taste of what it is like to be a student at The Art Institute of California – Orange County. This year, Summer Studio partnered with the American Red Cross to bring a real world element to the projects the students completed throughout the week.

“The Red Cross is always looking for new ways to reach out to younger blood donors,” said Cynthia Lujan, Communications Specialist for the Red Cross. “We were impressed with the level of creativity the students demonstrated and the amount of work they were able to complete in such a short amount of time.”

Students were able to choose from one of 10 workshops according to their creative interests. In just four days, the students were able to produce the following:

Advertising: Developed an ad campaign complete with posters, billboards and public service announcements.

Culinary Arts: Catered the final presentation event by making a meal from scratch for over 300 guests.

Digital Photography: Captured a week’s worth of events for the Summer Studio 2009 DVD.

Fashion Design/Fashion Marketing & Management: Designed t-shirts that made giving blood a fashion statement

Game Art & Design/Visual & Game Programming: Created a simple video game about the importance of donating blood.

Graphic Design: Produced the artwork for the DVD cover.

Industrial Design: Proposed concepts for two different donation modules – special chairs that would allow people to be entertained as they donated blood.

Interior Design: Planned the space for a mobile disaster unit that could house a family that lost their home.

Media Arts & Animation/Visual Effects & Motion Graphics: Invented a Red Cross character and created a simple animation.

Web Design & Interactive Media: Helped author the Summer Studio 2009 DVD.

Check back here for information on next year’s Summer Studio.

Cooking for a Cause

Great Taste magazine has partnered with local chefs to help raise funds for organizations that help feed the hungry as well as culinary programs at Newport Harbor High School and The Art Institute of California - Orange County. The next cooking class is scheduled for July 22 and space is still available. For complete details, visit the Great Taste site.

Mary Ann Gale Featured in California Apparel News Article

Fashion Design and Fashion Marketing & Management Academic Director Mary Ann Gale was recently quoted in a California Apparel News article discussing how the economy is effecting fashion programs in schools and what that could mean for the apparel industry down the line. Click here to read the full article.

Faculty Member's Work Makes Front Cover

Full-time faculty member Kevin McCarty's photography was featured on the latest issue of Visual Commnication Quarterly. Visual Communication Quarterly (VCQ) is an international, peer-reviewed journal of theory, research, practical criticism, and creative work in all areas of visual communication published by Routledge. Their goal is to promote an inclusive, broad discussion of all things visual, while also encouraging synthesis and theory building across our fascinating field of study.

Go to http://www.vcquarterly.org/ to learn more about the publication.

Industrial Design Student Earns $5,000 Scholarship

Industrial Design Student Candace Winer earned a $5,000 tuition scholarship in the Hurley design competition. To read more, check out the Hurley blog.

Interior Design Team Tackles Fashion Challenge

On June 10, Interior Design Academic Director Ronni Whitman and Interior Design student Toni Muhlhauser represented The Art Institute of California – Orange County at the American Society of Interior Designers (ASID) annual Runway event. Teams of interior designers and students had two hours to construct an outfit using only the materials available at the Laguna Design Center.

Whitman and Muhlhauser did not win but were happy to participate in this event that helped raise funds for Working Wardrobes, a nonprofit organization that provides adults career development services in order to help them re-enter the workforce.

ASID is a nonprofit professional society for qualified interior designers.

Spring 2009 Portfolio Review

Check out photos of just a few of The Art Institute of California - Orange County Spring 2009 graduates as they show off their portfolios.

American Red Cross Teams Up with High School Students to Provide Real World Job Experience

Students will design projects that promote the Red Cross at The Art Institute of California – Orange County annual Summer Studio workshop

High school juniors, seniors and recent graduates interested in pursuing a creative education have the opportunity to roll up their sleeves to work with the American Red Cross at The Art Institute of California – Orange County 2009 Summer Studio Workshop. Students will work closely with the Red Cross to find out if they have what it takes for a future in design, fashion, media arts or culinary arts.

From June 23-26, students participate in an intense four-day workshop and experience a taste of the academic programs at The Art Institute of California – Orange County. They’ll work alongside industry professionals as part of a production team creating the many design, media and culinary elements that contribute to the promotion of a nonprofit organization.

“The workshop has been extremely successful since its inception in 2001,” said Melinda Lester, Dean of Academic Affairs. “It is a life-changing, eye-opening week for most of these students and many attendees later make the decision to study applied arts in college.”

This year the workshops focus on the American Red Cross and their efforts to attract younger blood donors. The theme of the campaign elements the students will be creating is “Roll Up Your Sleeve.”

Students can choose from one of the following ten specialized workshops, depending on their area of interest: Advertising, Culinary Arts, Digital Photography, Fashion, Game Art & Design/Visual & Game Programming, Graphic Design, Industrial Design, Interior Design, Media Arts & Animation/Visual Effects & Motion Graphics and Web Design & Interactive Media.

Any 2009, 2010 or 2011 high school graduate from the U.S. or Canada, who is at least 16 years old, is eligible to attend. Tuition is $150 and includes all classes, supplies, meals and field trips. Supervised housing and daily transportation to and from The Art Institute is available for an additional cost.

For more information or to register, visit aisummerstudio.com/orangecounty.

Fashion Marketing & Management Students Produce Their First Fashion Show

DATE: Wednesday, June 10

TIME: 11:30 a.m. - 12:30 p.m.

LOCATION: The Art Institute of California - Orange County (outside of building C)


Join 5th quarter Fashion Marketing & Management students as they present their first fashion show, Summer Daze. Guided by their instructor, Lucinda Miedema, students in the Fashion Show Production class secured clothing from Tankfarm Clothing and the models will be strutting down a grassy runway. So grab a beach towel and come enjoy the food, music and fashion.

Rock the Runway Video

The Art Institute of California - Orange County held the second annual Rock the Runway event on May 2, 2009. Check out clothes by Miss Me Jeans and Elmer Ave with shades by Oakley. Our student Rock Icon design competition was judged by Rami Kashou from Project Runway, Jonny Day from Elmer Ave and Lilly Sein McElroy. Saleisha, season 9 winner of America's Next Top Model, is on the catwalk.

Alumni Success: Kiel Anderson

The Art Institute of California - Orange County is always pleased to learn of the success of its graduates. Alumni success stories are often featured in the student magazine, Portfolio, and on the walls in building A. Now, alumni success stories will be a regular feature on the OC Art Tales blog. Keep reading below to learn about one of the school's first culinary graduates or pick up a copy of the Spring issue of Portfolio from the student lounge.

Five years ago, Kiel Anderson was part of the first class of culinary students to graduate from The Art Institute of California – Orange County. After graduation, Kiel landed his first job with Opah, a restaurant located in the Irvine Market Place.

“I started working in the pantry station at Opah and after two weeks I started training on all the stations,” Kiel said. “I worked the line for five months before being promoted to Sous Chef and have now worked at all three Opah locations as a Sous Chef.”

After three years of working at all the restaurants, Kiel was promoted to Executive Sous Chef and given the opportunity to be in charge of his own restaurant. With the new job title there were new responsibilities, and Kiel was ready for the challenge.

“I am responsible for the whole kitchen which includes placing all the orders, making the schedules and managing the employees,” Kiel said. “I am also responsible for coming up with daily specials, running the line every night and taking inventory.”

He worked his way up through the ranks and continued to prove himself time and time again. His continuous hard work, and responsible nature did not go unnoticed. The head chef and owner of Opah, as well as several other restaurants, was in the process of starting a new restaurant and decided to promote Kiel to head chef of this new restaurant.

“Watermarc Grille is scheduled to open in Laguna Beach in mid-April and I will be the Chef de Cuisine,” Kiel said. “I have been working with the Executive Chef/Owner Marc Cohen on developing the menu and the concept as a whole.”

At only 24 years old, Kiel is doing exactly what he loves to do and has a very successful career ahead of him. With a new restaurant on the horizon, Kiel is more than ready to make his mark in the culinary world.

Spring 2009 Portfolio is Now Available

Pick yours up today from the student lounge or stop by the mailroom.

Spring 2009 Portfolio Design Team:

Nicole Blaschke, Jeremy Godinez, Reggie Hidalgo, and Victor Lam

Every quarter, graphic design students at The Art Institute of California - Orange County compete for the chance to have their design selected for the quarterly magazine.

Recipients of Over $750,000 in Scholarships Announced at Second Annual Rock the Runway

The Art Institute of California – Orange County awarded over $750,000 in tuition scholarships to 84 incoming students last Saturday

On Saturday, May 2, The Art Institute of California – Orange County announced the recipients of over $750,000 in tuition scholarships to kick off Rock the Runway, a fashion, music and art festival. Eighty-four students received scholarships that ranged in value from $500 up to $46,000.

“The scholarship competition is held every year but it has never been more important for students than during this difficult economic climate,” said Daniel Levinson, president of The Art Institute of California – Orange County. “We received an overwhelming number of entries and are proud to be able to do our part to help students pursue their educational goals.”

Graduating high school seniors interested in pursuing a creative education competed for scholarships worth half the cost of tuition for one of the associate’s or bachelor’s degree programs offered at The Art Institute of California – Orange County. International students and contestants that had graduated high school before January 2009 were eligible for scholarships worth up to $10,000.

Requirements for the scholarships varied depending on the program the students were interested in pursuing, but all contestants were required to submit a resume, a letter of recommendation, a copy of their high school transcript and an essay describing their career goals.

“With over 16 different degree programs available, students can explore the creative field that interests them,” said Melinda Lester, Dean of Academic Affairs. “The application submission requirements provide a good example of the type of work students will be expected to complete once enrolled at The Art Institute of California – Orange County.”

The winners were announced during an awards ceremony that preceded the second annual fashion, music and art festival, Rock the Runway. Rock the Runway featured live performances by End Roulette, Metroid, DJ Nicky Savage and DJ Albert. Artists from eVocal customized hats and shoes for guests and painted a 20 foot mural, and students from the culinary department served gourmet hot dogs and mashed potato cocktails with exotic toppings.

The grand finale was a professionally-produced fashion show featuring looks from Miss Me, Elmer Ave, The Hive, Level 99 for men, Cohesive, shoes from Velvet Angels and PF Flyers and shades from Oakley. Seven Fashion Design students had original pieces in the show as part of the Rock Icon competition.

Rock the Runway sponsors donated several items for the online auction to help raise scholarship funds for Art Institute of California – Orange County students. Items from Miss Me, Oakley, Elmer Ave and more can be found at www.airocktherunway.com.

For more information on The Art Institute of California – Orange County, go to http://www.artinstitutes.edu/orangecounty or call 888.549.3055.

Media Contacts
Tricia Cook, 714.338.1303 or tacook@aii.edu
Veronica Orozco, 714.830.0221 or vorozco@aii.edu

Rock the Runway Brought the Glamour of Rock to Over 2,500 Southern California Residents

On Saturday, May 2, over 2,500 people shared a day of glamour, rock and art with The Art Institute of California – Orange County. In just five short hours, guests of the second annual Rock the Runway event watched as students were awarded over $750,000 in tuition scholarships, heard two bands play hour-long sets, stood by as artists created a mural, ate gourmet hot dogs and mashed potato cocktails and were mesmerized by the professionally-produced fashion show that wrapped up the evening.

The highlight of Rock the Runway was the fashion show not only because of the looks from Miss Me, Elmer Ave, The Hive, Level 99 for men, Cohesive, shoes from Velvet Angels and PF Flyers and shades from Oakley, but because it was the runway debut for seven Fashion Design students.

The students competed against each other in the Rock Icon design competition and were challenged to create an outfit for a music legend of the past or present. The winner of the $2,000 design scholarship was decided by a panel of three judges: Rami Kashou, from season four of Project Runway; Lily McElroy, editor-in-chief of Preen Magazine; and Jonny Day, co-founder and designer for Elmer Ave.

Daniel Magaña, a fourth-quarter fashion student, was announced the winner and recipient of the $2,000 scholarship for his outfit inspired by Rihanna. The leather corset complete with spikes, chains and feather details, was modeled by Saleisha, the winner of America’s Next Top Model, cycle 9.

“The students in this competition have only had two to four quarters of instruction and they are already producing such high quality work,” said Mary Ann Gale, Fashion Design and Fashion Marketing & Management Academic Director. “I can only imagine how much more these students are going to grow by the time they get closer to graduation and producing their senior show.”

Rock the Runway began last year as a way to celebrate the arrival of the Fashion Design and Fashion Marketing & Management programs. The event this year showcased the 16 different creative programs available at The Art Institute of California – Orange County.

“The Art Institute of California – Orange County is proud to be a part of this community and we were happy to open our doors to the students, industry leaders and members of the media that make Orange County thrive,” said Daniel Levinson, president of The Art Institute of California – Orange County. “Rock the Runway is our way of getting to know our neighbors and letting our neighbors learn what we are all about.”

Aside from awarding scholarships, the second annual fashion, art and music festival also helped raise money for future competitions. Artists from eVocal customized hats and shoes for guests for a small fee and t-shirts designed by a local artist were also sold and contributed to the over $500 added to the scholarship fund. Sponsors also donated over $1,000 in goods for the online auction which is open until May 9.

To see pictures of the event, learn how to help raise scholarship funds for competitions like Rock Icon or to bid on items in the online auction, visit http://www.airocktherunway.com/.

Media Contacts
Tricia Cook, 714.338.1303 or tcook@aii.edu
Veronica Orozco, 714.830.0221 or vorozco@aii.edu

Industrial Design Students Unveil Environmentally Friendly Sport Motorcycle Concept

For the past few months, senior-level Industrial Design students at The Art Institute of California – Orange County have been developing the Triad, a three-wheeled high performance sport motorcycle with an all electric drive.

The full-size model will be unveiled on Saturday, May 2 at the second annual Rock the Runway fashion, art and music festival. Student work from every program offered at The Art Institute of California – Orange County will be on display.

The design phase took over 12 weeks. The concept was designed by the students and built under the leadership of Industrial Design instructor and lead designer for Mazda Automotive, Truman Pollard. The concept was produced by five students lead by Industrial Design instructor and automotive designer Chong Pak.

Although the Triad is a non working concept vehicle, the platform bridges the gap between automobile and motorcycle while promoting a more socially responsible and energy efficient power plant.

Project Runway Finalist Rami Kashou to Judge Rock Icon Design Competition

As a finalist on season four of Bravo’s hit show, Project Runway, Rami Kashou is no stranger to the pressure of making a strong impression on the runway. On Saturday, May 2, he’ll be the one deciding whose designs make the cut.

Kashou will be one of the judges for The Art Institute of California – Orange County Rock Icon Design Competition. The decision of who will receive a $2,000 tuition scholarship will fall on Kashou; Lilly Sein McElroy, editor-in-chief of Preen Magazine; Jonny Day, co-founder of the Elmer Ave clothing line; and an editor from California Apparel News.

“The students appreciate the unique opportunity they have to present their work to these industry leaders,” said Fashion Design and Fashion Marketing & Management Academic Director Mary Ann Gale. “Receiving a critique from someone they’ve watched on television just adds to their overall experience.”

Finalists’ designs will close the Rock the Runway fashion show, following an edgy showcase of styles from Miss Me Jeans, the rock and roll rebel line from Elmer Ave, as well as looks from The Hive, Level 99 for men, Cohesive, and rock star footwear from Velvet Angels and PF Flyers. Shades will be provided by iconic eye-wear brand, Oakley.

Prior to the fashion show, Rock the Runway will feature live performances by End Roulette, Metroid, DJ Nicky Savage and DJ Albert. Artists from eVocal will be showing off their skills, the Red Bull skate team will do a demo and faculty and students from the culinary department will be dishing up some tasty snacks.

For more information on the Rock Icon scholarship or Rock the Runway, visit http://www.airocktherunway.com/.

Media Contacts

Tricia Cook, 714.338.1303 or tcook@aii.edu

Veronica Orozco, 714.830.0221 or vorozco@aii.edu

Over $600K in Tuition Scholarships Will be Awarded This Saturday

On Saturday, May 2, The Art Institute of California – Orange County will announce the recipients of over $600,000 in tuition scholarships. Graduating high school seniors interested in pursuing a creative education competed for scholarships worth half the cost of tuition for one of the associate’s or bachelor’s degree programs offered at The Art Institute of California – Orange County.

“The scholarship competition is held every year but it has never been more important for students than during this difficult economic climate,” said Daniel Levinson, president of The Art Institute of California – Orange County. “We received an overwhelming number of entries and are proud to be able to do our part to help students pursue their educational goals.”

Requirements for the half-tuition scholarships varied depending on the program the students were interested in pursuing, but all contestants were required to submit a resume, a letter of recommendation, a copy of their high school transcript and an essay describing their career goals.

The recipients of all 2009 scholarships, including scholarships for international students and high school graduates, will be announced at a special awards ceremony at The Art Institute of California – Orange County at 2 p.m. on Saturday, May 2. The second annual Rock the Runway fashion, music and art festival begins promptly at 3 p.m.

For more information on the scholarships offered, visit www.ocscholarship.com . For event information on Rock the Runway, go to http://www.airocktherunway.com/.

Media Contacts
Tricia Cook, 714.338.1303 or tacook@aii.edu
Veronica Orozco, 714.830.0221 or vorozco@aii.edu

Team of Students, Staff and Faculty Participate in an Art Adventure

On Tuesday April 21, a group of six from The Art Institute of California – Orange County joined Discovery Arts of Tustin at Children’s Hospital of Orange County (CHOC) to help brighten the day of children of with cancer. Discovery Arts brings art to children in hospitals receiving treatment by hosting Art Adventure Days and The Art Institute of California – Orange County joined them last week as part of the National Week of Service.

Armed with glitter, glue, scissors and construction paper, the team spent a couple of hours with the children working on an art project coordinated by Foundation Studies Academic Director Alan Burner.

The Week of Service was a nationwide initiative and Art Institute locations across the country each selected a nonprofit to work with in their local area. In addition to sending a group of representatives to CHOC, The Art Institute of California – Orange County collected enough art supplies to fill 100 Bedside Adventure Kits. Bedside Adventure Kits bring the fun of an Art Adventure Day to children who are too sick to leave their hospital beds and join the other children.

The volunteers that went to CHOC shared their personal experiences below:

Alan Burner, Foundation Studies Academic Department Director
“It was nice to do something for someone else.”

Arica Haberstich, Financial Aid Officer
“It may be difficult for some to deal with the fact that these children are sick, but those few hours mean the world to a child who does not get to experience what one would consider a normal childhood.”

Krystal Lagpacan, Web Design & Interactive Media student
"Volunteering at the hospital was a rewarding experience and is something I will never forget. If you love art and want to contribute to the community, share your art with others. "

Jessica Muro, Interior Design Student
“It was worth taking time away from work to put a smile on the kids’ faces.”

Katherine Perez, Media Arts & Animation student
“This experience really put some things in perspective. It made the things I usually complain about seem stupid. I mean, here I am complaining about not finding a good parking spot or all the homework I fell behind on and here is this child with a life threatening illness that has to go through chemotherapy everyday and she still has a smile on her face. I really want to volunteer again even if the school isn't holding an event of some kind.

Kelly Piedra, Financial Aid Officer
“Kids are completely adaptable to difficult situations and these kids have adapted to being in and out of the hospital. They don’t feel sorry for themselves. It helps you put your own life into perspective.”

Culinary Students Put Their Skills to Work for Olive Crest Children’s Home

This winter, Art Institute of California – Orange County students in Chef Corey Vuu’s Management by Menu class were challenged to create weekly meal plans for individuals living on a $50 per week meal budget. Those meal plans were for former foster children now living independently with the support of Olive Crest Children’s Home. Ranging in ages from 16-24, these young adults are learning to take care of themselves and manage a budget.

Chef Vuu’s class was inspired to action by this assignment and took it one step further by organizing a food drive. Boxes were placed throughout the school and by the end of the quarter, the students had collected over 24 boxes of food.

“During these difficult economic times, it is very important to reach out to those who need a little acknowledgement,” Chef Vuu said. “I am glad to share with my students the importance of sharing, the definition of hospitality and our responsibilities as chefs and citizens to do what we can with the skills we were blessed with.”

The project and canned food drive has carried over into the spring and the class plans to present Olive Crest with the menu plans at the end of the quarter. Plans are also in place to have a small group come to the school to learn fundamental cooking skills in one of The Art Institute of California – Orange County kitchens. Special thanks to Culinary Management student Deborah Gillespie for all her work in coordinating this outreach.

For more information about the work Art Institute of California – Orange County students do with local nonprofits, contact Veronica Orozco at 714.830.0221 or vorozco@aii.edu.

Interior Design Students Place First in Haute Couture Fashion Show

The International Interior Design Association Haute Couture Fashion Show put interior designer students’ fashion skills to the test. Contestants were challenged to create costumes using only interior design materials with the theme “Give my regards to Broadway.”

On April 2, the night of the event, the students were allowed to bring a small box of accessories but only had 45 minutes to select their materials and make their costumes. The team had to write a script describing their costumes and the materials used and set their show to music.

Interior Design instructor Sonin Lee teamed up with students Annie Harrison, Edgar Marin, Carly Murphy and Erynn Vogel. They decided to do a Broadway revue instead of a single show. The team won first place by recreating the Phantom of the Opera, Tracy from “Hairspray” (her plaid skirt was woven from paint samples), Grizzabella from “Cats,” Roxy Hart from “Chicago” and Audrey II, the carnivorous plant from “Little Shop of Horrors.”

The script and trophy are in the display case in the atrium of building A.

Orange County Fashion Students Prepare for Their Runway Debut

Many aspiring designers dream of watching their clothing strut down the runway in front of a large crowd that includes leaders in the fashion industry. For a few fashion design students at The Art Institute of California – Orange County, that dream is coming true after only a few quarters of instruction.

On Saturday, May 2, finalists in the Rock Icon scholarship competition will have the chance to have their designs judged by respected members of the fashion community, including editors and local designers, at the second annual Rock the Runway fashion, art and music festival.

“The Rock Icon design competition is a chance for our students to test their skills and go beyond their comfort zone,” said Mary Ann Gale, Fashion Design and Fashion Marketing & Management Academic Director. “Sharing their work with a large audience, including judges that are influential leaders in the fashion world, is a learning experience that will drive them as they continue to grow into professional designers.”

The students are competing for a $2,000 tuition scholarship. To add to the pressure, over 2,000 people are expected to attend Rock the Runway this year.

Sharing the runway with the students are well established brands Miss Me Jeans, Elmer Ave. and Oakley.

In 2008, Rock the Runway celebrated the launch of the Fashion Design and Fashion Marketing & Management programs at The Art Institute of California – Orange County. This year the event recognizes the progress of its newest students and the continued success of the school’s 14 other creative programs in the design, media and culinary fields.

“We were overwhelmed by the positive response we received for the inaugural Rock the Runway,” said Daniel Levinson, President of The Art Institute of California – Orange County. “This year, we want to exceed everyone’s expectations and put on an even better show.”

For a complete schedule of events at Rock the Runway or to learn how to help raise scholarship funds for competitions like Rock Icon, visit www.airocktherunway.com.

The Art Institute of California – Orange County Participates in the National Week of Service

Students, faculty and staff from The Art Institute of California – Orange County, will team up on a special assignment that will promote goodwill and valuable support to their community during the National Week of Service April 19-25, 2009.

The Art Institute of California – Orange County is no stranger to community service. Since its inception, the school has been actively involved in community outreach with various organizations including Make-A-Wish Foundation of Orange County and the Inland Empire, The American Red Cross and the Discovery Science Center.

“Participating in the National Week of Service complements our mission of helping our students grow professionally while serving the community we share with them,” said President Dan Levinson. “Giving back to the community has always been a priority and we are proud of the enthusiasm our students, staff and faculty have always had for these types of projects.”

For the National Week of Service, The Art Institute of California – Orange County has partnered with Discovery Arts to help bring art to children in hospitals while they are receiving treatment. The school has been collecting art supplies since the beginning of the month and this week will be putting together “Bedside Adventure Kits” for the organization. These kits are for children too sick to leave their hospital beds.

The entire school community has been encouraged to take time to decorate one of the kits with a positive, uplifting theme. Decorating stations will be set up in the student lounge during class breaks and the goal is to present Discovery Arts with 75 decorated, fully-stocked Bedside Adventure Kits.

On Tuesday, April 21, a team made up of two faculty members, two students and two staff members will visit Children’s Hospital of Orange County to participate in an Art Adventure Day with Discovery Arts. Foundation Studies Academic Director Alan Burner will lead the group and the children in a special art project.

Art Institute locations across the country are taking part in this national initiative.

Advertising Students Recognized at the Orange County Ad Awards

Kylie McAdam, an Advertising student at The Art Institute of California – Orange County, received the Best of Show award at the Orange County Ad Awards on Saturday, March 21.

The Orange County Ad Awards are hosted by the OC Ad Federation to recognize the year’s best advertising from Orange County agencies.

”I feel very fortunate to have won Best of Show and Gold for the work I created for Orbis, a non-profit organization fighting blindness in underdeveloped countries,” McAdam said. “Advertising and art direction are my life. This recognition allows me to share my creative work with others while exploring their work too.”

McAdam also received a gold award but she was not the only The Art Institute of California-Orange County student recognized. Seven other students in Advertising Instructor Eva Finn’s Copy & Scriptwriting and Advanced Campaigns classes also received awards.

Kylie McAdam, Best of Show in Consumer or Trade Magazine Ad, Magazine Ad Campaign category and Gold for a Consumer or Trade Magazine Ad, Magazine Ad Campaign.
Alba Escarcega, Gold in Radio category.
Ellen Scott, Silver for Consumer or Trade Magazine Ad; Merit in Radio and Merit in Consumer or Trade Magazine Ad, 2 to 4 ads.
Kimberly Lorimer, Evan James, Brittany Kesler, Kajsa Frederick, Scott Sagan each received Merit awards in the Radio category.

Winners move on to the regional ADDY® awards where they may eventually earn a national ADDY. The ADDY’s are conducted by the American Advertising Federation and local competitions take place across the country.

“It was the first time we have entered the ADDY competition and certainly the start of big things to come from our Advertising program,” said Advertising and Graphic Design Academic Director Catherine Stickel. “I’m so proud of our students but have to give credit to Eva Finn, instructor for the Advanced Campaigns and Copy and Scriptwriting class, for coordinating the entrants.”

For samples of McAdams work, visit www.kycreative.com To learn more about the Advertising program at The Art Institute of California – Orange County, call 714.830.0200 or visit www.artinsitutes.edu/orangecounty.

Longer Days Equal Longer Hours at 50 Forks

The student-run restaurant of The Art Institute of California – Orange County, 50 Forks, is open for lunch and dinner this spring and has introduced several new menu items.

The popular Cobb salad is still available during lunch but regular customers are encouraged to try the new Red fish dish served with blood orange, fennel beech mushrooms and rissole potatoes. The new lemon curd tart is a refreshing finish for lunch.

Regular lunch customers and first-timers will be surprised by the variety offered in the dinner menu. A sample three course meal could include: spring pea soup to start; a main course of braised chicken with vegetable jardinière, Israeli couscous and sweet corn mascarpone sauce; and chocolate chip bread pudding to wrap up the meal.

“There are not many fine dining restaurants that can offer diners three-course meals for under $25,” said Culinary Academic Director Chef Daniel Mattos. “In addition to enjoying a nice meal, guests are able to help the students gain valuable experience.”

50 Forks is a final passage prior to graduation for senior-level culinary students. Before their education is considered complete, culinary arts students are required to run all facets of a fully-operational restaurant. The restaurant is under the direction of two professional chef instructors.

“Lunch is served Monday-Wednesday from 11 a.m. – 1 p.m. and dinner is served Wednesday-Friday from 6 p.m. – 9 p.m. The restaurant accommodates more than 50 guests in a casual, stylish setting within The Art Institute located at 3601 W. Sunflower Avenue in Santa Ana. Reservations are highly recommended. To reserve your table, call 714.429.0918.

Design and Media Faculty Experiment with Culinary Arts

Ever wonder what instructors do while students are on Spring Break? Last week, The Art Institute of California – Orange County faculty were put to the test in the Faculty Kitchen Challenge. Instructors from all programs including Fashion, Graphic Design and Media Arts & Animation, were taken out of their element and put to work in the kitchens.

Working in teams, they prepared a set menu under the supervision of five Culinary Arts instructors. When the meal was ready, everyone enjoyed lunch.

The kitchen challenge was designed to bring faculty together to learn different teaching methods while discussing challenges and successes experienced in the classroom.

Check back soon for more photos of your instructors as you have never seen them before.

The Art Institute Wants to Make Getting an Education Rock

The Art Institute of California – Orange County is counting down the days until the second annual Rock the Runway by offering incoming students the chance to compete for a tuition scholarship.

The Make your Education Rock Scholarship competition will award the first place winner with a tuition scholarship to The Art Institute of California-Orange County worth $5,000. The second place winner receives a $2,000 tuition scholarship while the third place winner will receive a supply kit valued at $1,425.

To enter the competition, contestants must write a 200-800 word essay describing their career goals and how The Art Institute of California-Orange County will help them achieve their goals. Essays must be submitted to The Art Institute of California-Orange County by April 20, 2009.

Winners of the Make your Education Rock competition will be announced on Saturday, May 2 at Rock the Runway, along with the other recipients of over $600,000 in tuition scholarships from Art Institute – of California – Orange County competitions.

For complete entry requirements for the Make your Education Rock scholarship competition or to see the other scholarship opportunities available at The Art Institute of California – Orange County, go to http://www.ocscholarship.com/.

For more information on Rock the Runway, go to http://www.airocktherunway.com/.